Management's targets for this year are roughly 4 to 5 percent revenue growth and a 4 to 6 percent operating margin, and first-half results started inside that band.
The second-half plan breaks into strengthening local brand power and distribution in key bases such as India and Kazakhstan, export marketing tied to Korean culture plus entry into global retail channels, and reinforcing core domestic brands alongside continued efficiency work.
India is the most concrete growth axis: the Pune ice cream plant stabilized output and lifted peak-season sales with a 61 percent average utilization rate in the second quarter, while the biscuit business started a fourth Choco Pie line in June.
Having completed the merger of Lotte India and Havmor, the company is rolling out its One India strategy targeting 1 trillion won of annual revenue by 2032, backed by capital spending including the Haryana Pepero line and the new Pune plant.
For Pepero, exports reach some 50 countries and, given the seasonal skew toward the second half, overseas sales are expected to top 100 billion won for the first time this year, and the company plans to keep pushing the Americas and Southeast Asia with ambassador Stray Kids while opening emerging markets such as India, Europe and China.
Longer term, it has set out 5.5 trillion won of annual revenue and a global sales share above 35 percent by 2028, plus 1 trillion won of annual India revenue by 2032. Investment pacing, by contrast, has been recalibrated.
Completion of the Pyeongtaek plant and central distribution center expansion was pushed from June 30, 2026 to March 30, 2028, about 21 months, while total investment rose from 220.5 billion won to 237.6 billion won.
The company says it will keep this year's capital expenditure within earnings before interest, taxes, depreciation and amortization, setting planned capital expenditure of 345.9 billion won against an EBITDA target of 343.0 billion won.