BIXOLON is a specialized industrial printer manufacturer that was spun off from Samsung Electro-Mechanics in 2002, with POS printers, label printers, and mobile printers as its three core product lines.
POS printers, used in retail and food-service settings to print receipts, kitchen order tickets, and queue numbers, remain the company's foundational business.
Label printers, used for parcel labels, product packaging, barcodes, and price tags, have been designated by the company as a new growth driver as it seeks to expand market share in this segment.
Growing kiosk adoption has also lifted demand for printer mechanisms and finished units embedded in self-service terminals, and the company supplies products aligned with the growth of unattended payment systems.
It has recently introduced new products including the BK5-41 kiosk label printer and the SRP-G300 thermal printer, and in Europe it announced a partnership with Printec Group to supply receipt printers for retail and food-service kiosks.
The company also offers industry-specific printers for healthcare, logistics, and transportation, along with specialty lines such as liner-less label printers that emphasize environmental and cost efficiency.
Much of its revenue is generated overseas under an export-oriented structure that has historically made earnings sensitive to KRW/USD exchange rate movements.
The global industrial printer market includes multiple competitors, and the company states it has built technical competitiveness through in-house core technology development and continued R&D investment.