CJ CGV's business is built around domestic multiplex theater operations, its technology special-format subsidiary CJ 4DPLEX, its IT/AX solutions subsidiary CJ Olive Networks, and its overseas theater units.
In Korea, the company runs theaters under the CGV brand, generating revenue mainly from admission fees, concessions, and advertising.
CJ 4DPLEX owns proprietary SCREENX and 4DX special-format IP and licenses/operates these formats in theaters worldwide, with overseas expansion serving as the core driver of recent earnings improvement.
CJ Olive Networks operates an IT/AX business spanning next-generation ERP, AI factory solutions, and service platforms such as payment gateway and gift cards, contributing stable profit.
The overseas theater business is split between Hong Kong-based CGI Holdings, which controls the Vietnam, Indonesia, and China operations, and a separate Turkish subsidiary, Mars.
The domestic theater industry operates as a three-player structure of CJ CGV, Lotte Cultureworks (Lotte Cinema), and Megabox; a merger between Lotte Cinema and Megabox pursued by Lotte Shopping and Contentree Corp since last year was halted after the related memorandum of understanding expired on June 30.
CJ CGV holds a 44% market share in Vietnam, maintaining the local number-one position, operating 85 theaters and 486 screens as of the second quarter while differentiating through special formats such as IMAX, SCREENX, and 4DX.
CJ 4DPLEX plans to expand operated sites from 1,217 currently to more than 1,775 by 2027, having signed successive partnerships with global multiplex operators including 65 screens with AMC and 50 screens with Cinepolis.