Founded in 1981 and listed on KOSDAQ in 2000, HRS is a 45-year-old silicone rubber specialist operating a single business segment—the manufacture of silicone rubber products.
Korea's silicone rubber market is dominated by a duopoly between market leader KCC (roughly 33% share) and HRS (roughly 30% share), together accounting for more than 60% of the market.
HRS specializes in the downstream process of purchasing imported GUM (siloxane polymer) intermediate material and compounding/processing it, whereas KCC operates a vertically integrated process spanning metal silicon, GUM synthesis, and final products.
Key products span electronics keypads and O/A rolls, automotive spark plug boots and EV fire-prevention materials, construction and nuclear fire-retardant sealants, medical goods, and high-voltage insulation materials.
Annual production capacity is around 12,000 tons, and the company's core competitive edge lies in flexible, small-batch, multi-product manufacturing tailored to individual customer needs rather than standardized mass production.
In the second half of 2024, reports emerged that Hyundai Motor Group had adopted HRS silicone rubber for EV fire prevention, highlighting expansion potential in automotive applications.
In the nuclear segment, HRS has a track record of supplying large volumes of silicone fire-retardant material to the Saeul Nuclear Power Plant Units 3 and 4, with market attention on potential future supply to projects such as Shin-Hanul Units 3 and 4.
The core of the company's growth strategy is upstream expansion at the Pyeongtaek Seotan industrial complex, aimed at reducing raw material purchasing volatility and shifting the product mix toward higher value-added items.